Why are brands using GoodIQ?
80% of brands plan on increasing their investments in sustainability*
Sustainability targets within their digital media plans include
• Reducing Co2 Emissions
• Supporting DEI initiatives
• Supporting UN SDGs
Brands want actionable holistic ESG data that can be easily implemented at scale
How does Good IQ Work?
Good IQ’s Ethical Media Index analyses over 50 data points to measure how sustainable a digital publisher is.
Content
Does a publisher’s content support a UN Sustainable Development Goal?
Advertising
Does a publisher deliver advertising onto their site in a sustainable way?
Corporate
Does a publisher operate sustainably and ethically at a corporate level?
Multiple data Sources
Custom GoodIQ Algorithm
Ethical Media Index Score
Together We Can Do Good
Want to find out more?
If your website is doing Good in the world and you would like to partner with The GoodNet, please get in touch.
Contact The GoodNet