Our Products

GoodIQ Marketplace

Activate campaigns against GoodIQ-curated audiences and inventory that delivers against both your campaign performance and sustainability goals.

GoodIQ Marketplace PMPs are completely customisable to your brand and campaign KPIs and can be bought through any major DSP.

Or, let us manage the end-to-end process from creative build to campaign execution through our Managed Service.

GoodIQ YouTube

YouTube is one of the largest performance channels, but it’s typically optimised on limited signals. GoodIQ YouTube adds a responsible media optimisation layer that brings channel-level transparency to YouTube buying.

Our managed service improves delivery efficiency, reduces low-quality impressions, and protects reach and outcomes, using the same signal depth that powers our wider platform, applied specifically to YouTube’s environment.

GoodIQ Measure

Receive pre-, mid- and post-campaign insights, tailored to your specific objectives.

Our Insight Team work are experts in collaborating with clients to help you achieve the right balance of sustainability and performance media metrics.

We produce deep, client-specific studies that remove the need for any heavy lifting from our customers.

GoodIQ API

Incorporate our sustainability data into your own media planning, targeting and measurement products.

Access our full GoodIQ Index dataset, covering Carbon, Content, Compliance and Community metrics across – against thousands of digital media properties.

Together, these solutions enable brands to align advertising strategies with sustainability goals and measurable impact.